The retail books also reported just under $14,000 in promos (July to October saw a combined $0 in promos). With the launch of ESPN Bet, promotional deductions increased tenfold, from $875,000 to $9.8 million. There was more good news for bettors in the Pelican State. And instead of the $5.3 million the state made in taxes for October, Louisiana’s coffers brought in just $3.2 million. The retail books saw a similar decline, from 10.1% to 4.0%.Ĭompared to 2022, November’s revenue saw a 98.4% drop for the online operators, and a 57.8% decline in the brick-and-mortar locations. The hold percentage for the online books dropped from 14.2% to 5.6%. While that is good news for the operators, Louisiana bettors improved their win percentage so much that the statewide revenue plummeted.Īfter earning $42.4 million in revenue for October, those same sportsbooks made just $19.4 million. Louisiana’s Gaming Control Board announced that their sportsbooks (both retail and mobile) accepted $356.4 million in wagers last month, a 15.4% monthly jump. LSU quarterback Jayden Daniels was impressing, and bettors increased their winnings and saw more promo offers.
There are a lot of reasons bettors in the Pelican State enjoyed November’s betting action.